About Us

Who we are

More than a distributor,
a curator of excellence

Since May 2022, Euro & East Coast Supplies Limited has been transforming how East African businesses and consumers access authentic, world-class hair care, skin and body care, household and food and pantry products.

We are the definitive link between the region's discerning market and the world's most trusted brands, from official authorised distribution agreements to carefully managed direct imports from the United Kingdom.

Every brand in our portfolio is a deliberate choice. Whether you are a retailer in Nairobi or a wholesaler on the coast, our robust warehousing and distribution network ensures you receive genuine products, on time, every time.

Nairobi Mombasa

Our journey

May 2022 FoundedEstablished with a vision to bring verified international brands directly to East Africa.
Nairobi and Mombasa hubsBuilt a dual-city warehousing and logistics network to serve the entire region.
Authorised distributor statusSecured official distribution rights for American Dream, a mark of the trust leading international brands place in us.
Direct UK import portfolioEstablished direct sourcing from the UK for brands including KTC, CeraVe, Dr. Beckmann and more, cutting out middlemen and guaranteeing authenticity.

Purpose and direction

What drives everything we do

Our Mission

To enhance daily lives across East Africa by providing authenticated hair care, skin and body care, household and food and pantry products, building partnerships that drive lasting success for everyone in our ecosystem.

Hair Care Skin and Body Care Household Food and Pantry

Our Vision

To be recognised as the leading importer and distributor of authentic hair care, skin and body care, household and food and pantry brands across East and Central Africa, setting the benchmark for quality, innovation and sustainability.

Hair Care Skin and Body Care Household Food and Pantry

Our brand portfolio

International brands,
guaranteed authentic

Every product we supply carries our full authenticity guarantee. We hold official authorised distributor status for select brands and source all other products directly from the UK. No grey market imports, no compromises.

Official authorised distributor

  • American Dream
    Hair care and styling
    Authorised

Hair care

  • Aussie
    Haircare and treatments
    UK Import
  • Cantu
    Natural and curl care
    UK Import
  • Crème of Nature
    Moisture and colour care
    UK Import
  • Head and Shoulders
    Scalp and anti-dandruff
    UK Import
  • Mielle Organics
    Natural hair and scalp
    UK Import
  • Pantene
    Strengthening and repair
    UK Import
  • SheaMoisture
    Natural and organic hair care
    UK Import

Skin and body care

  • Aveeno
    Oat-based skin care
    UK Import
  • CeraVe
    Dermatologist-developed skincare
    UK Import
  • Cetaphil
    Gentle sensitive skin care
    UK Import
  • Palmer's
    Cocoa butter and body care
    UK Import

Household

  • Dr. Beckmann
    Laundry and stain removal
    UK Import

Food and Pantry

  • KTC
    Edible oils and cooking essentials
    UK Import

Euro and East Coast Supplies, authorised distributor of American Dream in Kenya and East Africa. Direct UK importer of all other brands. Available in Nairobi and Mombasa.

What we stand for

Our core values

Integrity

Our decisions are guided by professional ethics, fairness, honesty and transparency in every partnership and every product we supply.

Innovation

We consistently think beyond standard practices to deliver real industry value, from smarter logistics to better brand partnerships.

Excellence

We hold ourselves to the highest standards to meet our customers needs, from product authenticity to delivery reliability.

Quality Focus

We maintain uncompromising standards across hair care, skin and body care, household and food and pantry products. If it is not genuine, it does not reach you.

Sustainability

We provide environmentally conscious solutions including our non-woven bag range for long-term positive impact across East Africa.

Customer Partnership

Your success is our success. We do not just supply products. We invest in the growth of every retailer, distributor and business we work with.

Work with us

Ready to stock authentic international brands?

Whether you are a retailer, wholesaler or distributor of hair care, skin and body care, household or food and pantry products, we would love to discuss how Euro and East Coast Supplies can support your business across Kenya and East Africa.

Get in touch View our brands